This shouldn’t come as a big surprise to anyone, right? With Facebook, Google+, and more recently Twitter offering personalized banner images for your page header, we knew that LinkedIn couldn’t be far behind.
Add a Banner Image to Your LinkedIn Company Page
1. Go to your Company Page: If you’ve “followed” your company page, then you will find it listed in a dropdown menu when you hover over the “Companies” tab in LinkedIn’s primary navigation. If not, simply click the “Companies” tab to open up a search bar, search for and open your company page.
2. Click the “Upload an Image Now” link on the gold bar.
3. Scroll down (below the fold) to find the “Add Image” box – click “Add image”.
4. Click “Browse” to find your image – your final image will be 646×220, but LinkedIn will give you an opportunity to crop your image if it is bigger than that – and select your image. Crop as needed and click “Upload” and “Save”
That’s all there is to it!
When Twitter added the banner image last month, I was talking with someone that mentioned that they thought that the banner was a nice addition to Twitter, but he really hoped that LinkedIn didn’t follow suit. At the time, I tried picturing the banner on the individual profiles and had a tough time seeing the value of it, but, as it turns out, it’s a nice addition to the Company Page.
I’ve never really given the LinkedIn Company Page much thought, or considered it to be of much value, however it’s changing and growing, and LinkedIn announced that this is just the beginning of changes for the Company Pages. Definitely worth keeping an eye on in the future!
What are your thoughts on the new Company Pages? Do you plan to use them more? If so, what are your goals and strategies?
Thanks for reading. As always, comments and questions are welcomed and appreciated!