I’ve been experimenting with the reblogging option on Triberr for a couple of months now – it’s been great – truly a win-win situation.
As the reblogger, I gain fresh content for my blog, maybe a different perspective on a topic, and the ability to offer “expertise” to my readers that I may not otherwise have access to.
The original author of the blog gains exposure to new readers, and backlinks to their blog (very helpful with SEO).
Really the only concern that I had with reblogging was making sure that the original author received the credit for writing the article.
Triberr ultimately takes care of this through the Triberr plugin, by automatically creating an Author Box at the bottom of every reblogged post.
However, there are additional strategies that can be used to ensure that the original author receives all due credit.
My WordPress author byline attributes all articles on my blog to me. This is a convenience when I write the article, but seemed “bad form” on a reblogged article!
I was surprised to find that I couldn’t easily change the author attribution from my WordPress dashboard, however, a little searching turned up the “Custom Author Byline” plugin which allows for quick and easy reassignment of the author byline.
Install and activate the plug-in on your blog, and a space for a custom author byline will appear under the dashboard version of the blog article. If you wrote the article, leave it blank and you will be credited in the byline. However, in the case of a reblogged article or an article submitted by guest author, simply type the name of the article’s author in the space, and that name will appear in the author byline.
In the Title
Add the writer’s twitter handle to the name of the blog post. This post’s title would then become Giving the Original Author Credit when Reblogging on Triberr by @BrentCarnduff. This not only gives the author credit, but will notify them when it is shared on twitter.
I haven’t used this yet, but I like it and will start using it on future reblogged articles. This method was suggested to me by Rogier Noort (@RogierNoort ) and is also used by Leaderswest, among others.
Interestingly, this strategy can be applied by either the reblogger or the original author.
Link to the Original Article
I’ve noticed some concern over SEO and duplicate content in discussions around reblogging.
Duplicate content is a confusing and often misunderstood topic. You do not have to worry about being punished by the search engines for reblogging an article, or allowing your article to be reblogged. To learn more about this subject area read Does Article Syndication Create Duplicate Content on Steamfeed.
It is, however, important that the search engines display the original copy of the article on search engine results pages. Although this is typically determined by the timestamp – the first published copy of the article is considered the original – and not an issue with reblogging on Triberr; as a courtesy, I still like to link to the original article from my blog post.
Have you tried reblogging yet? If not, why? If yes, what has your experience been?
Thanks for reading, as always your comments or questions are welcomed and appreciated.
Latest posts by Brent Carnduff (see all)
- The Challenges of SEO for Real Estate - December 12, 2016
- Developing a Digital Real Estate Agency: Update #1 - October 29, 2016
- I don’t want to be a Secret Agent - August 14, 2016
- This Week in Search No. 78 - May 1, 2016
- This Week in Search No. 77 - April 23, 2016