Search Engine Optimization (SEO) for Boise Area Small Businesses

The Google Map Local Pack has become valuable real estate for local businesses. As competition for that space grows in most industries, and Google reduces space alloted to the map pack, it has become important that small businesses are intentional and have a strategy if they hope to appear there. Do you know that:  

  • 90% of consumers looked for a local business online last year.
  • 33% of consumers search online for a local business everyday.
  • 75% of 18-55 year-olds search online for businesses each week

 

And rather than making it easier for small businesses to compete, Google cuts if from 7 spots to 3, and has started adding a paid advertising spot to the map pack.